Meet Emily.

Emily found my course when she was feeling completely stretched thin.
She was juggling a full client calendar, nonstop editing, and the invisible weight of constantly questioning if she was “charging too much.” She was frustrated that her clients would take her beautiful images and print them for cheap, low-quality prints themselves.

Like so many photographers, she thought the only way to grow was to hustle harder.

But no matter how many sessions she booked, it never seemed like enough. Her income felt capped. Her energy was tanked. And worst of all—she didn’t even have time to enjoy the work she used to love.

Sound familiar?

The Turning Point: “I can’t keep doing this…”

She started implementing what I teach in the Virtual IPS Blueprint after she realized how she felt.

She wasn’t just tired. She was at a crossroads:

• Keep grinding and hope it gets better?
• Or do something radically different?

She chose the second option—and what happened next changed everything.

The Transformation: Fewer Sessions. Bigger Sales. More Freedom.

We started by restructuring Emily’s pricing and shifting her away from digital galleries and into a guided Virtual IPS system.

This didn’t mean becoming pushy.
It didn’t mean buying expensive samples or renting studio space.
It simply meant creating a better client experience that showed the value of her work.

Here’s what happened in just a few months:

• Her average sale increased and she start expecting $1000-$2000 sales with every session
• She cut her session load in half
• She stopped second-guessing her prices
• And best of all, she fell in love with her business again

Emily’s Words:

“Thanks to Kelly’s guidance, I’ve positioned myself as both an artist and a trusted expert in helping families design meaningful artwork for their homes. The Virtual IPS process has allowed me to personalize each family’s experience with intention and care, making every session feel unique and truly special. Kelly has helped me bring more value, joy, and professionalism into every aspect of my work, and I’m so grateful for the growth I’ve experienced with her in my corner.”

What Made the Difference?

It wasn’t a better camera. It wasn’t a new marketing strategy.
It was a mindset and system shift.

We focused on:

• Strategic pricing that reflected her value
• A structured IPS workflow she could run virtually from anywhere
• Pre-session education to set clear expectations and build excitement
• A personalized, guided reveal experience that made clients feel seen and valued

No pressure. No sales tactics. Just intentional service.

Want to See What That Could Look Like for You?

If Emily’s story hit close to home, you’re not alone—and you’re not stuck.

Here are some ways to take the next step:

📖 Why You’re Working So Hard for So Little
Understand why the shoot-and-share model keeps so many photographers stuck in hustle.

📹 What Most Photographers Don’t Realize About In-Person Sales
Discover how IPS (even virtually) can help you earn more with fewer sessions.

🌀 The Photographer’s Burnout Cycle
See if you’re stuck in this cycle—and how to break out for good.

Final Thought

You don’t need to work more to earn more.
You don’t need to be “salesy” to sell artwork.
And you definitely don’t need to sacrifice your life to make your business work.

Emily’s story is proof.

And if you’re ready, your story can be next.

Learn more about the Virtual IPS Blueprint and how I can help you transform your business.